Specialists in packaging solutions

E-commerce Packaging

E-commerce packaging

The meteoric rise of e-commerce has been accompanied by new demands on the packaging industry and its supply chain partners. Compared to traditional retail channels, the pack is handled far more times, particularly as it sometimes passes through numerous fulfillment providers.

This means that e-commerce packaging is going to be the single biggest change in the corrugated market since shelf-ready packaging was introduced 10-15 years ago.

The corrugated industry has responded with two very different approaches to e-commerce packaging. Some companies sell stock lines direct to the consumer (non- branded plain boxes), which leads to unnecessary void fill being required as the box is not size-specific to the product that needs to be protected to get to the end user undamaged.

Branded E-commerce Packaging

Corrugated packaging experts like Clifford Packaging on the other hand, supply bespoke e-commerce corrugated packaging that can be branded to e-tailers and brands in sectors such as Fashion & Cosmetics. This is becoming increasingly important in sectors where e-tailers need to create an additional wow factor that delivers an improved customer experience and stands out from the ubiquitous brown Amazon packaging, which is now very much a commodity item.

Clifford Packaging for all your E-commerce requirements

Clifford Packaging can supply a wide range of designs for use within the e-commerce sector. From a selection of styles, self seal wraps and other innovative solutions that can be printed both on the inside and outside supplied in quantities from just one pallet to anywhere in the UK or Ireland.

Service Levels

Every Clifford Packaging customer has a dedicated account manager, and an internal sales co-ordinator, who will be assigned to look after the day to day running of your account. This offers a consistent contact and enables the development of a sound business partnership.

Stock reports are provided weekly, showing free stock, goods in production and due dates into stock. Call-offs can be made by telephone, fax or email. Deliveries are made on a call-off basis and are arranged to suit each the requirements of each and every customer, always allowing for change in production schedules.

We offer a service driven by the desire to constantly improve in all aspects of business, be different, and stay one step ahead of the competition.

Need a packaging specialist you can rely on? Look no further!

Corrugated cardboard has a recycling rate of 84% in the UK – the highest recycling rate of any type of packaging.

Clifford Packaging and the Environment

  • ISO 14001 Environmental accreditation
  • BRC approved manufacturing sites
  • Packaging designs using less material
  • Collection of waste during manufacture
  • Use of recycled materials wherever possible
  • Careful selection of board grades
  • Purchase of materials from environmentally responsible suppliers




Eco-friendly packaging is sought after by consumers and retailers alike

“At Clifford Packaging we have a well-established record for working with our customers to reduce the environmental impact of packaging products. We are proud to hold ISO 14001 accreditation and we support the WRAP initiative.”  — Mike Gordon, Managing Director

Download the WRAP report: Reducing corrugated cardboard weight without compromising strength



We’re always on the look out for talented people, and especially those with industry knowledge and the highest standards of integrity, quality and customer satisfaction service skills. Click below to get in touch.


Corrugated fibreboard is environmentally friendly as the paper is sourced from recycled fibres or managed forests, with the capability of being 100% recyclable. Our manufacturing sites are BRC accredited.


Clifford Packaging Limited
25 Empire Business Park,.
Liverpool Road,
Burnley. Lancs. BB12 6LT
Tel: +44 (0) 1282 458550
Fax: +44 (0) 1282 410650